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| Business Clusters Formation as a Means of Improving Competitiveness in the Tourism Sector |
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Authors: Dimitris Lagos, Panayiotis G. Courtis Abstract:
Business Clusters became foreground of economic thought in the 90s due
to Michael Porter’s research work, who argued that the most successful export
companies belong to group of enterprises of the same industry that are
geographically close to one another. This issue became even more acute because
of the globalisation of the economy and the need to plan and implement policies
aiming mainly at strengthening the competitiveness of small and medium sized
enterprises. Tourism, as an economic activity, includes a wide range of small and
medium enterprises engaging in various sectors of it. It is argued that business
clusters within the field of tourism economics define de facto the competitiveness
of a tourist destination. Business clusters of small and medium enterprises which
operate in a tourism destination are a prerequisite contributing to its
competitiveness. Especially in Greece, it is alleged that clusters can maximise the
abilities offered by technology, new markets and other external factors and
contribute to the strengthening of competitiveness in the tourism industry.
Keywords: Business Clusters, tourism, competitiveness. |





